Change is coming to Instagram.
Since inception, the massively popular photo-sharing app served up users’ friends’ images in chronological order. But Instagram will soon begin using an algorithm to predict which photos its users are mostly likely to like. Those pictures will then appear higher in their feeds. (The system doesn’t have a release date but is being selectively tested.)
This may sounds like relatively a minor shift, but many diehard Instagram users are upset by the idea. Emotions, as they are wont to do online, range from annoyance to outrage.
Read more at TIME
Original content by Alex Fitzpatrick