Charter Global attended the SAP SAPPHIRENOW conference in Orlando, Florida, from June 5th-7th at the Orange County Convention Center. This conference allowed individuals in the industry to network and collaborate. SAP SAPPHIRENOW involved workshops, discussion seminars, interactive booths and guest speakers; professionals were able to gain insight on boosting customer engagement and overall revenue.
Our own, Jarnail Lail and Lolakshi Kale were in attendance. “I am happy to have gotten an opportunity to attend the SAP SAPPHIRENOW 2018 Conference. It was an amazing event, very well planned, sessions from SAP, exhibitors were very informative,” Lolakshi Kale, Programmer Analyst said. “Keynote sessions were inspiring, giving information on the direction SAP is heading, the importance of digital transformation for organizations and their businesses to help them serve their customers in best possible way.”
SAP has a global reach, so the large number of exhibitors and vendors that were in attendance was not surprising. Kale attended various sessions to strengthen Charter Global’s SAP offerings. Some of the sessions included Hershey’s journey of SAP Hybris, B2B eCommerce implementation and OpenText’s Digital Asset Management solution for Hybris:
“By attending those sessions, I was able to relate to the customers’ need in a B2B eCommerce space. I was happy to revalidate that our PreConfigured Hybris eCommerce solution is what our prospective customers need. We are confident to implement the end to end solution for them. I was able to make connections, trying to collaborate where possible.”
A crowd favorite from the conference was the interview with SAP CEO, Bill McDermott and Singer-Songwriter, Jon Bon Jovi. Jarnail Lail, eCommerce Practice Leader & Executive Advisor, describes his experience:
“SAP SAPPHIRENOW was a great place to network with people, reconnect, and find potential opportunities. Keynote speeches are always great. The interviews with Bill McDermott and Jon Bon Jovi were very inspiring.”
During the Keynote speech, SAP Hybris was changed to SAP Customer Experience, represented as C/4HANA. C/4HANA is a comprehensive suite of applications, including Marketing Cloud, Sales Cloud, Commerce Cloud, Service Cloud, and Customer Data Cloud. It includes their eCommerce software from SAP Hybris and procurement software from SAP Ariba. This name change was done to group SAP applications together, basically consolidating customer facing applications to maintain all data required by these applications in one place. This initiative will simplify SAP’s software and will make it much easier to implement and maintain systems capabilities in the future.
C/4HANA is a fourth-generation, in-memory CX suite created for developing businesses. It combines customer data, machine learning technology, as well as microservices to drive real-time customer engagements across sales, service, marketing, commerce and more. ( source)
SAP SAPPHIRENOW will return for the 7th-9th of May, 2019. To stay updated and for more information, follow us on all our platforms. For an event recap video follow our YouTube channel as well as our social media outlets (Twitter, LinkedIn) for more Charter Global related content.