Communicating the Value of Big Data to Your Organization

The promise of big data analytics to turn large volumes of data into insight that leads to real business advantage is real. More business execs are signing off on big data adoption for their organizations. However, such undertakings are often not as straightforward as they seem.


Those you report to may have difficulty understanding the business value of the big data, and they require hard evidence that their big data investment is paying off.


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