Measuring the Business Value for SAP Business Technology Platform (BTP)

Author: Charter Global
Published: January 16, 2024
Categories: SAP

Organizations are in a perpetual quest to enhance efficiency, streamline operations, and maintain competitiveness. In response to this demand, the SAP Business Technology Platform (BTP) has emerged as a robust solution, offering a comprehensive suite of tools for managing data, developing applications, and seamlessly integrating processes. However, the crucial aspect lies in understanding and measuring the business value derived from such a platform, a vital factor for organizations seeking to validate their investment.

What distinguishes transformative initiatives that drive value from those that do not? A recent business value study by IDC sheds light on this, revealing a noteworthy disparity of US$1.27 million in higher revenue for every 100 business users annually.

This insight holds particular relevance for organizations leveraging SAP Business Technology Platform (SAP BTP) to integrate, extend, and innovate with the cloud-based ERP such as SAP S/4HANA Cloud. Such organizations not only have the capacity to amplify the value derived from their operational data but also exhibit heightened responsiveness to customer demand. Additionally, they can implement process automation strategies that yield substantial time savings, thereby contributing to the overall success of their business transformations.

Enhancing Operational Efficiency

A fundamental metric in gauging the business value of SAP BTP is the enhancement of operational efficiency. The platform’s prowess in seamlessly integrating and analyzing data from diverse sources empowers businesses to swiftly make informed decisions. Consequently, this capability reduces manual errors, minimizes downtime and elevates overall productivity.

A survey conducted by a prominent technology research firm substantiates these benefits, revealing that companies utilizing SAP BTP reported a substantial 20% increase in operational efficiency within the initial year of implementation. This underscores how the platform becomes a catalyst for organizations, catalyzing a swift and efficient decision-making process that is pivotal in today’s fast-paced business landscape.

Accelerating Innovation

SAP BTP serves as fertile ground for application development and customization, significantly influencing innovation. It enables businesses to craft bespoke solutions, precisely tailored to meet their distinct requirements. In the US, where innovation stands as a pivotal differentiator, SAP BTP emerges as a catalyst, propelling organizations to maintain a cutting-edge position.

Studies have shown that companies utilizing the platform indicate a substantial 30% reduction in time-to-market for the introduction of new products and services. This acceleration not only reflects the efficiency of SAP BTP in facilitating rapid development but also underscores its role in empowering businesses to swiftly respond to evolving market demands, solidifying their foothold in the competitive landscape. In essence, SAP BTP stands as a strategic enabler, propelling innovation and enhancing the agility of organizations seeking to thrive in the ever-evolving business ecosystem.

Realizing Cost Savings:

Initially appearing as a substantial investment, SAP Business Technology Platform (BTP) often proves to be a strategic move for organizations as they discover long-term cost savings that surpass the upfront expenses. The platform’s proficiency in streamlining processes, automating tasks, and diminishing reliance on disparate systems contributes to a more cost-effective IT landscape.

Research indicates that businesses in the United States have reported a notable 15% reduction in IT-related operational costs following the implementation of SAP BTP. This cost-effectiveness becomes a pivotal factor in the financial calculus for businesses, reinforcing the notion that the advantages of SAP BTP extend well beyond its initial financial commitment.

Driving Customer Satisfaction:

In a time where customer-centricity is important, businesses prioritize delivering seamless experiences to enhance customer satisfaction. SAP Business Technology Platform (BTP) plays a pivotal role by providing a comprehensive view of customer data, allowing organizations to personalize interactions and elevate overall satisfaction. Studies on the impact of SAP BTP reveal that companies utilizing the platform reported a significant 25% increase in customer satisfaction scores. This data highlights the platform’s effectiveness in not only centralizing customer information but also in empowering businesses to tailor their approaches, resulting in a more gratifying customer experience.

As companies recognize the paramount importance of customer satisfaction in maintaining a competitive edge, SAP BTP emerges as a strategic enabler, facilitating the nuanced understanding and responsiveness required to meet and exceed evolving customer expectations.

In every department, from sales and marketing to HR and manufacturing, there’s an unprecedented reliance on timely access to cross-organizational operational data. The desire for more regular access to new application functionality and the swift delivery of innovative technologies is eagerly embraced. Measuring the business value of SAP Business Technology Platform (BTP) transcends conventional ROI metrics. It entails evaluating enhancements in operational efficiency, the acceleration of innovation, cost savings and heightened customer satisfaction.

SAP BTP has evolved into a strategic asset for organizations aiming to excel in the era of digital transformation. It goes beyond mere survival; businesses that adeptly leverage SAP BTP are positioned not only to withstand but also to thrive in the swiftly changing business environment driven by technological evolution. The platform becomes a linchpin, ensuring that organizations not only keep pace with the changes but also lead in innovation and efficiency, thereby securing their success in the dynamic marketplace.

To know more, get in touch with our team.